Business Owner Mindset

Ask April Porter

7 min read

#88: Retire the Word "Job"

It's about time that the word "job" hangs up its hat and retires. There is a good reason behind this too! Listen in to learn why the word job leaves...

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Ask April Porter

10 min read

Episode 42: Three Reasons Franchisors Fail

Why do franchise systems fail? April is talking about it from the perspective of why do new franchisors never make it over the hump to actually be...

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Ask April Porter

8 min read

Episode 87: Unknown vs. Too Known

Imposter Syndrome...every business owner has felt this at one point or another. Some would say this is the break in the Achilles' heel of business...

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Ask April Porter

4 min read

Episode 47: Slow Down to Speed Up

Ever feel stuck in your business? Like you are on the brink of failure and you have to do something to make this work? So you double down, work even...

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Ask April Porter

13 min read

Episode 4: Overcoming Buyer's Mentality

Every customer has what we called a buyer's mentality, a survival instinct to protect themselves. Customers tend to put up this mental barrier so...

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Ask April Porter

16 min read

Episode 2: The Franchise Gap

Today, April will introduce you to the Franchise Gap, first explaining what it is. Non-franchisees may discover that the same gap applies in their...

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